Blogs may have been left field once, but now they're part of the establishment. With the surge in video and other visual medium you might think blogging has fallen out of favour, but we disagree. There's a place for blogging, and it's still at the heart of your content marketing efforts. A good blog continues to separate the winners from the also-rans. The thinking that you do around creating a good blog will help you with all the other stages of your valuable content strategy. The only real cost is your time, and this chapter will show you how to use that time effectively for maximum blogging returns.
Member since December 2019